When we think about outfitting a store, our minds immediately go to large shelves and shopping carts. They are the main stars of the show. But there are also unsung heroes: the accessories. These seemingly small tools play a vital role in improving the customer shopping experience and increasing staff productivity.
Ignoring these accessories can mean lost sales and an incomplete shopping experience. In this article, we introduce 5 categories of accessories that are a necessary investment for any successful store.
1. The Checkout Counter: The Final Gateway of the Store
The checkout counter is your last point of contact with the customer and should leave a positive memory. An efficient and ergonomic counter speeds up the checkout process and reduces queues. Modern models equipped with a conveyor belt make the process much easier for both the customer and the cashier.
2. The Hand Basket: The Companion for Light Shopping
Not all customers need a large trolley for one or two items. The absence of hand baskets can deter a customer from making a purchase. Providing hand baskets (whether metal or plastic), especially near the store entrance, allows your customers to comfortably make their small purchases.
3. The Cargo Trolley: The Backstage Hero
A store's efficiency is not limited to its sales floor; the speed of restocking shelves and managing the warehouse is also crucial. Cargo trolleys allow your staff to move cartons and heavy products from the warehouse to the shelves safely and quickly.
4. The Sale Bin (Dump Bin): The Customer Magnet
Sale bins are a powerful tool in sales psychology. Placing discounted, seasonal, or special offer products in these bins creates a "treasure hunt" feeling for the customer, encouraging them to buy items that might not have been on their shopping list.
5. Hooks and Price Labels: The Small Organizers
Order and clarity are two key principles in a successful store. Hooks allow you to neatly hang products with unconventional packaging, and price labels simplify the decision-making process for the customer, giving your store a professional look.
Conclusion
Accessories are the small details that make a big difference. By optimizing processes and improving the customer experience, they directly impact the success of your business.
Hyper Trolley offers a complete collection of these accessories to complement your store system. For a consultation on fully outfitting your store, contact us.